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Professional livestreaming for corporate events and conferences
For organisations where a failed stream is not an option, professional livestreaming is a broadcast operation, not a software choice.
Christophe Lenaerts
3 days ago7 min read


Renting a webinar studio in Brussels: what professional organisations need to know
For communications directors and event managers at EU institutions, multinationals, and NGOs, renting a webinar studio in Brussels is a production decision, not just a room booking.
Christophe Lenaerts
6 days ago6 min read


Hybrid event production for international organizations
International organizations don't get a second chance at a failed summit. Here's how professional hybrid event production eliminates the technical and operational risks that matter most when the stakes are diplomatic, strategic, or reputational.
Christophe Lenaerts
6 days ago8 min read


Event technology for creative agencies: choose for your process, not the wow factor
The right event technology stack for a creative agency isn't the flashiest tool on the market. It's the one that fits your production workflow without adding friction or cost.
Christophe Lenaerts
Jun 37 min read


Hybrid event trends: keeping association members engaged
For associations running annual congresses, hybrid is no longer a backup plan. It's the format your members now expect, and the gap between a good hybrid event and a forgettable one comes down to a handful of decisions you make before the cameras go live.
Christophe Lenaerts
May 247 min read


How webinars and streaming cut travel costs
Replacing in-person attendance with professional streaming directly reduces the three biggest event cost drivers: transport, accommodation, and lost working hours.
Christophe Lenaerts
May 196 min read


Hybrid events in Bruges: formats that work online
Running your annual congress in Bruges gives you a strong physical event. Adding a proper digital layer turns that event into something your entire membership can attend, regardless of where they are.
Christophe Lenaerts
May 197 min read


Hybrid events in Bruges: a guide for event managers
Bruges is one of Belgium's strongest congress cities, and hybrid formats let you use that venue quality while reaching stakeholders who cannot or should not travel.
Christophe Lenaerts
May 187 min read


How to pitch livestream ROI to your clients
Livestream ROI isn't a number you calculate after the event. It's a story you build before the brief is even signed.
Christophe Lenaerts
May 187 min read


Best event tools for internal employee engagement
The right tools don't just add interactivity to your internal events. They determine whether remote and on-site employees feel equally included or miles apart.
Christophe Lenaerts
May 167 min read


GDPR-compliant corporate videos: pitfalls and best practices
Filming people at corporate events creates personal data the moment a recognizable face appears on screen, and getting that wrong in 2026 still carries fines of up to €20 million or 4% of global annual turnover under the GDPR.
Christophe Lenaerts
May 127 min read


Enterprise webinar software for live and hybrid events
The right enterprise webinar platform does more than stream slides. It holds a distributed audience together, handles multilingual complexity, and feeds your reporting team something useful.
Christophe Lenaerts
May 67 min read


How to run a thought leadership webinar as an SME (2026)
Running a thought leadership webinar as an SME is one of the most cost-effective ways to build authority, attract qualified leads, and retain clients without a large marketing team or internal AV setup. If you have been searching for practical guidance on how to organise a webinar as an SME, this seven-step framework gives you a clear, production-ready path from concept to broadcast.
Christophe Lenaerts
Apr 239 min read


B2B video engagement formats that work at hybrid events
B2B video engagement hybride productie is where production decisions directly determine whether your audience stays, interacts, and converts, or drops off after three minutes. The format you choose, and the signal chain you build to support it, is the difference between a hybrid event that generates measurable pipeline and one that your client writes off as expensive noise.
Christophe Lenaerts
Apr 218 min read


How to livestream a company townhall: 7 steps for 2026
A corporate townhall livestream is the most direct way to reach every employee simultaneously, regardless of location, without sacrificing production quality or brand consistency. If your company is planning a livestream townhall bedrijf setup for the first time, or upgrading from a basic video call to a proper broadcast, this guide covers every step.
Christophe Lenaerts
Apr 209 min read


AI interaction tools for hybrid events: polls and Q&A in 2026
Closing the engagement gap between on-site and remote attendees is the defining challenge of hybrid event production, and AI-powered polling and Q&A tools are the most practical solution available right now. For event managers running corporate conferences in 2026, AI interactie hybride evenementen is no longer a forward-looking concept. It is an operational reality that separates professional productions from those that leave remote audiences disengaged and disconnected.
Christophe Lenaerts
Apr 209 min read


Merry Christmas from 2 Stream — Looking Ahead to 2026
As the year comes to a close, the 2 Stream team wishes you a very Merry Christmas and a creative New Year. Discover our festive Christmas video, crafted with AI and real production moments, and take a look at what we’re building for 2026.

2 Stream
Dec 25, 20252 min read
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