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On April 15, 2026, 2 Stream delivered full technical crew, equipment, and 4K recording for a high-security FAO event at the EU's Committee of the Regions in Brussels.

Webinar leadgeneratie B2B is one of the highest-ROI channels available to marketing teams running product launches, and live Q&A is what separates qualified pipeline from passive viewership. Most companies treat webinars as a content format. The ones generating real sales intelligence treat them as structured qualification events, where every poll answer, chat message, and live question reveals exactly where a prospect sits in the buying journey.

Corporate video ROI measurement is the process of quantifying the business impact of video content against its production cost, and most communication managers are doing it wrong.

2 Stream is back at the [Forum for the Future of Agriculture](https://forumforag.com) in 2026, delivering the same proven hybrid event production setup that made the 2025 edition a global success. The 2025 production worked. The client came back. The same configuration is being deployed again, this time for two sessions covering innovation and technologies for local impact (15 April) and soil nutrient budgets in EU carbon policy (29 April).

Choosing between a livestream and pre-recorded video for your product launch is one of the highest-stakes format decisions a marketing manager makes today. Get it wrong and you either waste a live moment on a low-quality broadcast that damages your brand, or you invest in polished video that never reaches the audience who needed to see it.

Organising a hybrid product launch is one of the highest-leverage moves a marketing team can make, turning a single event into a multi-channel audience moment that scales far beyond the room. Yet most hybrid launches underperform online, not because the product is wrong, but because the production is treated as an afterthought. This guide covers what a hybrid product launch actually is, why production quality determines online conversion, and how to structure the entire proce

Choosing the right live streaming software for corporate internal broadcasts means weighing network load, security, and Microsoft 365 compatibility, not just feature counts. This livestreaming software vergelijking bedrijven cuts through the marketing and focuses on the criteria that actually determine whether a tool survives contact with your infrastructure.

Hybrid event trends in 2026 are reshaping how corporate planners deliver ROI across physical and digital audiences simultaneously.

Reaching new employees across multiple locations on day one is one of the hardest things to get right in corporate communications — here's exactly how to do it with live streaming.

Corporate video ROI is measurable, predictable, and often faster than most small business owners expect — here's how to think about it as a business decision.

For the Ooidonk and Heihuyzen garden fairs , 2 Stream created two unique videos. Not using classic video footage, but based on just 20 photos per project , supplemented and enriched with AI. 🎬 Watch the videos: Van slechts 20 foto’s naar een volledige videobeleving. Voor de Tuinbeurs Ooidonk hebben we AI ingezet om statische beelden om te zetten in een dynamisch verhaal dat de sfeer, elegantie en schaal van dit unieke event perfect weergeeft. Van slechts 20 foto’s naa

Recent 2024 industry data reveals that 68% of corporate gatherings in the Brussels-Zaventem area fail to hit their engagement targets because of unstable remote connections. You likely realize that planning a hybride event brussel based is a complex logistical puzzle where technical glitches often o...

Discover how the latest event technologie trends, from AI-powered translations to interactive livestreaming, can transform your corporate congresses into global experiences. ### What is Event Technologie in 2026? Defining the New Standard In 2026, event technologie is no longer a support function;...

Last Tuesday, a C-suite executive landed at Zaventem at 08:45 for a global broadcast scheduled for 10:30. Instead of battling the notorious 45 minute congestion on the Brussels Ring to reach a city-centre location, they simply walked to a professional studio brussels airport facility. Within twenty...

What if the most significant risk to your brand's reputation isn't the unpredictable Belgian weather, but the outdated belief that remote locations can't support a flawless signal? You've likely felt the pressure of planning a high-stakes event at the Port of Antwerp or a rural estate in Flanders, o...

In a world where digital presence defines professional credibility, the standard for corporate events has skyrocketed. By 2026, simply "going live" is no longer enough. Professional **congres livestreamen** (congress livestreaming) has evolved from a simple broadcast into a full-fledged digital prod...

Live Q&A sessions are a powerful way to connect directly with your audience. They offer a unique opportunity to answer questions, build trust, and showcase your expertise. But how do you ensure such a session not only runs smoothly but is also truly successful? In this blog post, I'll walk you through the key steps and tips to make your live Q&A a success. At 2 Stream , we support organizations daily in setting up professional live Q&A sessions, webinars, and hybrid meeting

Go Viral. Without the Chaos Why webinars and hybrid meetings are essential when the world becomes unpredictable Global events can change everything overnight. Flights get cancelled. Teams are suddenly spread across countries. Employees get stuck abroad. Meetings are postponed. Events become uncertain. Recent energy market volatility and geopolitical tensions are already impacting travel, logistics and operational costs worldwide. For many organisations, this reinforces the ne

As Europe debates competitiveness and industrial resilience, one strategic question deserves attention: how independent is its digital communication infrastructure? Discover why European webinar platforms and hybrid event providers matter for digital sovereignty and GDPR-compliant institutional communication.

As the year comes to a close, the 2 Stream team wishes you a very Merry Christmas and a creative New Year. Discover our festive Christmas video, crafted with AI and real production moments, and take a look at what we’re building for 2026.